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دليل المستخدم
Farid، S. T. M.، و Hammad، S. A. F. (2023). A Comparative Study between the Impact of both Product Placement and Brand Integration Strategies on Brand Positioning in the Streaming Services: Testing a Moderating Role of Branded Content and Customers’ Attitude. مجلة البحوث الإدارية، مج41, ع4 ، 1 - 40. مسترجع من http://search.mandumah.com/Record/1417740
Farid، Sherif Taher Mohammed، و Sara Abd-El Fattah Hammad. "A Comparative Study between the Impact of Both Product Placement and Brand Integration Strategies On Brand Positioning in the Streaming Services: Testing a Moderating Role of Branded Content and Customers’ Attitude." مجلة البحوث الإدارية مج41, ع4 (2023): 1 - 40. مسترجع من http://search.mandumah.com/Record/1417740