ارسل ملاحظاتك

ارسل ملاحظاتك لنا







استخدام الأساليب الإقناعية في تصميم المواقع الأخبارية الإلكترونية وعلاقتها بمصداقيتها لدى طلاب الجامعات

العنوان بلغة أخرى: The Use of Persuasive Techniques in the Design of Electronic News Sites and their Relation to their Credibility among University Students
المصدر: بحوث في التربية النوعية
الناشر: جامعة القاهرة - كلية التربية النوعية
المؤلف الرئيسي: فراج، حسن فراج حسن (مؤلف)
المؤلف الرئيسي (الإنجليزية): Farrag, Hassan Farrag Hassan
المجلد/العدد: ع35
محكمة: نعم
الدولة: مصر
التاريخ الميلادي: 2019
الشهر: فبراير
الصفحات: 1366 - 1388
ISSN: 2682-1907
رقم MD: 1016943
نوع المحتوى: بحوث ومقالات
اللغة: العربية
قواعد المعلومات: EduSearch
مواضيع:
رابط المحتوى:
صورة الغلاف QR قانون

عدد مرات التحميل

119

حفظ في:
المستخلص: Identify the extent to which college students browse e-news sites on the I nternet, find out how satisfied university students are with the design of electronic news websites, uncover the use of persuasive techniques on the credibility of these websites, and identify the motives of university students by using e-news sites Study type and method: the current study belongs to the qualitative type of studies, counting on media survey with sample with its One-fold field part, being applied on a sample of adolescents in a number of Egyptian universities. Study Sample and Tools: the study uses a questionnaire form to be applied on a sample consists of (300) items of adolescents in [Cairo - Ain Shams - Pharos - 6 octobr) universities. Study Results: o The high proportion of online and online male and female e-mail sites. -The high satisfaction of respondents with the design of the electronic news sites they visit. -The first ranking of respondents' responses to the motives of their use of electronic news sites is the ease of roaming between parts of the sites. The second ranking is because it presents events in the form of texts, pictures and video files. The third ranking included the speed of coverage of the events, the availability of a newspaper page on the social media sites, The fourth attractive web design, came in the last ranking for availability all the time and everywhere. -There is a statistically significant correlation between the level of credibility of e- news sites as a source of information and the use of persuasive methods in those sites. The more credibility the user has on the site, the more convinced the content is. The convincing design of the site and the credibility of the site are key factors In increasing site use and increasing trust and credibility between the user and the site. -There are statistically significant differences between the average scores of the respondents on the credibility scale towards the content of the news sites according to the different intensity of the use of the news sites. -There is a relationship between the use of persuasive techniques in the design of news sites and the construction of an artificial design according to the persuasive principles, and the degree of credibility of those sites among university students

ISSN: 2682-1907