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|3 10.21608/JKOM.2020.156725
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| 041 |
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|a eng
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| 044 |
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|b مصر
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| 100 |
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|a Mahgoub, Noha Samir
|e Author
|9 611994
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| 245 |
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|a The Dilemma of Social Media:
|b Perceptions and Ethics of AI.
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| 260 |
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|b جامعة الأهرام الكندية
|c 2020
|g ديسمبر
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| 300 |
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|a 94 - 111
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| 336 |
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|a بحوث ومقالات
|b Article
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| 520 |
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|b Social media networks are extensively using artificial intelligence tools (AI) fed with huge data about users’ preferences, mental state, mood, health, and other. The potential risk of manipulating this “Big Data” to predict users 'behavior, customize users’ profiles and create a “Virtual social world” for each one is of major importance. Using algorithms to make sense of streams of data, known as the discipline of data analytics, and how it’s applied in social media platforms and decision-making rises ethical concerns about data privacy and data protection. The debate about the negative effects of social media on users’ psychology, how it affects a person’s image of himself and the world will be tackled from the perspective of users‘ perception of the risks of using social media. This research is conducted to answer questions related to users’ perceptions of privacy, risk of sharing personal data on social media and to what extent are people aware of the use of AI and the risks they face while using SNSs, as well as the ethical issues related to the use of artificial intelligence in social media.
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| 653 |
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|a الذكاء الاصطناعي
|a علوم الكمبيوتر
|a التواصل الاجتماعي
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| 773 |
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|4 الاتصالات
|6 Communication
|c 016
|e Arab Journal of Media and Communication Research
|f Al-Mağallah al-̒Arabīyah li-Buḥūṯ Al-ʾiʿlām wa al-itiṣāl
|l 031
|m ع31
|o 1833
|s المجلة العربية لبحوث الإعلام والاتصال
|v 000
|x 2536-9393
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| 856 |
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|u 1833-000-031-016.pdf
|n https://jkom.journals.ekb.eg/article_156725.html
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| 930 |
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|d y
|p y
|q n
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| 995 |
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|a HumanIndex
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| 999 |
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|c 1140548
|d 1140548
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