The Reality of the Marketing of Tourist Sites in the Wilaya of Setif and the Prospects for its Development
| المصدر: | مجلة اقتصاديات المال والأعمال |
|---|---|
| الناشر: | المركز الجامعي عبدالحفيظ بوالصوف ميلة - معهد العلوم الاقتصادية والتجارية وعلوم التسيير |
| المؤلف الرئيسي: | Boumelit, Anouar (Author) |
| مؤلفين آخرين: | Kourtel, Farid (Co-Author) |
| المجلد/العدد: | مج5, ع4 |
| محكمة: | نعم |
| الدولة: |
الجزائر |
| التاريخ الميلادي: |
2021
|
| الشهر: | ديسمبر |
| الصفحات: | 356 - 370 |
| DOI: |
10.37170/1986-005-004-017 |
| ISSN: |
2543-3784 |
| رقم MD: | 1228755 |
| نوع المحتوى: | بحوث ومقالات |
| اللغة: | الإنجليزية |
| قواعد المعلومات: | EcoLink |
| مواضيع: | |
| كلمات المؤلف المفتاحية: |
Marketing | Tourist Sites | The Wilaya of Setif | Development Prospects
|
| رابط المحتوى: |
عدد مرات التحميل
1
| المستخلص: |
The tourism industry brings together all the economic activities and the agents exercising in the sector of accommodation services, reservation or organization of stay, travel, vacation or leisure for local or foreign consumers, this industry is focused on tourist sites while relying on tourist marketing techniques, therefore we have set our objective to shed light on the reality of marketing of tourist sites in the wilaya of Serif and the prospects for its development. We therefore went through interviews with the staff of the tourism directorate of the wilaya of Serif, so we analysed statistical documents concerning tourism in the same region. From the above, we conclude that the existing tourist sites in Serif are sufficient to make it a destination of choice; however, the tourism department of the wilaya of Serif does not adopt effective marketing strategies to attract tourists. |
|---|---|
| ISSN: |
2543-3784 |
عناصر مشابهة
-
Augmented Reality in Tourist Guidance
بواسطة: فراج، حازم محمد سيد منشور: (2021) -
Media and Tourism: The Role of Film Making in Tourist Sites and its Impact on Tourism in Jordan
بواسطة: العلاونة، سناء محمد ربحي منشور: (2021) -
Do Tourism Agencies in Algeria Promote Enough the Local Tourist Destination: Studying a Sample of Tourism Agencies in the Province of Setif
بواسطة: Lagha, Soumia منشور: (2021) -
An Evaluation Study on the Role of Tourist Agencies in Promoting Mountain Tourism in Algeria
بواسطة: Boudra, Issam منشور: (2021) -
Successful International Experiences in Regional Marketing to Improve the Attractiveness of Touristic Cities and Places
بواسطة: Banchouri, Aissa منشور: (2023)
