ارسل ملاحظاتك

ارسل ملاحظاتك لنا







The Role of Public Relations in Crisis Management: A Comparison Between Turkey And Jordan during the Coronavirus

المصدر: المجلة الجزائرية لبحوث الإعلام والرأي العام
الناشر: جامعة عمار ثليجي الأغواط - كلية العلوم الإنسانية والعلوم الإسلامية والحضارة - قسم علوم الإعلام والإتصال
المؤلف الرئيسي: Alakal, Shorouq Mohammad Abdalhadi (Author)
المجلد/العدد: مج6, ع1
محكمة: نعم
الدولة: الجزائر
التاريخ الميلادي: 2023
الشهر: جوان
الصفحات: 318 - 329
DOI: 10.54529/2325-006-001-015
ISSN: 2602-7356
رقم MD: 1402303
نوع المحتوى: بحوث ومقالات
اللغة: الإنجليزية
قواعد المعلومات: HumanIndex
مواضيع:
كلمات المؤلف المفتاحية:
Public Relations | Crisis Management | Coronavirus
رابط المحتوى:
صورة الغلاف QR قانون
حفظ في:
المستخلص: This scientific study aims to reveal the effectiveness of electronic public relations in managing the corona crisis of the Jordanian and Turkish Ministry of Health, as the country has lived through a phase of fear in the period of the spread of the corona pandemic, which prompted the Jordanian and Turkish Ministry of Health to be keen on the health crisis through Twitter, in which we relied on the method of content analysis and content analysis tool, analyzing a sample of the publications of the ministry of health. One of the results reached is the reliance the activities adopted, namely preventive measure as well as awareness campaigns, while the main actor in the management of the epidemic is the Minister of health and the official spokesperson, as well as relying on the media strategy in its management.

ISSN: 2602-7356

عناصر مشابهة