The Impact of Sports Tourism on the Mental Image of the Tourist Destination in Algeria: The Mediterranean Games in Oran as a Model
| المصدر: | مجلة دراسات اقتصادية |
|---|---|
| الناشر: | جامعة زيان عاشور بالجلفة |
| المؤلف الرئيسي: | Bouadma, Aouda (Author) |
| مؤلفين آخرين: | Bounouira, Moussa (Co-Author) |
| المجلد/العدد: | مج17, ع3 |
| محكمة: | نعم |
| الدولة: |
الجزائر |
| التاريخ الميلادي: |
2023
|
| الشهر: | ديسمبر |
| الصفحات: | 131 - 145 |
| ISSN: |
2716-8301 |
| رقم MD: | 1447061 |
| نوع المحتوى: | بحوث ومقالات |
| اللغة: | الإنجليزية |
| قواعد المعلومات: | EcoLink |
| مواضيع: | |
| كلمات المؤلف المفتاحية: |
Sports Tourism | Image | Tourist
|
| رابط المحتوى: |
عدد مرات التحميل
2
| المستخلص: |
The study aimed to identify the impact of the Mediterranean Games on the mental image of Oran as a tourist destination, and the mental image of the tourist destination is carried out according to several cognitive, emotional and behavioral dimensions. The study was conducted on a random sample of visitors to the city of Oran during the period of the Mediterranean Games consisting of 50 visitors. . The study concluded that there is a statistically significant effect between sports tourism and the mental image of the tourist destination, as the correlation coefficient was 0.04 at a significant level (α ≤ 0.05), between the two variables, and the general atmosphere of the sports facilities of the sports complex in Oran ranked first. Keywords: tourism, sports tourism, tourist destination, mental image, |
|---|---|
| ISSN: |
2716-8301 |
عناصر مشابهة
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Pre-Event Assessment of the Economic and Social Impacts of the Mediterranean Games Oran 2022 and their Role in Promoting Sport Tourism
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