المستخلص: |
The current research paper aims to explore the requirements for Algerian SMEs to adopt electronic commerce as an effective tool to access the international market mainly with regard to Algeria's efforts to diversify its exports and reduce its dependence on crude oil for its foreign trade, To this end we employed a descriptive analytical approach and data related to the study from different references and sources the study concluded that electronic commerce was an opportunity for Algerian SMEs to move towards export and to enter the international market at the lowest cost, This requires keeping pace with the requirements of the transition to electronic commerce in terms of technological, regulatory, and environmental readiness. E-marketing strategies provided by global platforms and electronic media, however, face many challenges, mainly those related to electronic payment gates, logistics, and recovery policy, as well as cybersecurity problems.
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