المستخلص: |
In this chapter, the negotiation process in business to business trade market was modeled, based on the results analyzed in Chapter 4. Various components of the model were described. 1. Further work and Recommendation: The following further work is recommended: 1- Evaluation and scoring of parameters and relations between them. 2- Designing and implementing the negotiation model based on the work done in this study. 2. Conclusion: In this study, interviewed were performed with negotiators in the Gaza Strip working the B2B trade market to understand the negotiation process in this sector. Results obtained from interviews were analyzed. The results obtained represent the negotiation stages used negotiators in the sector identified above which includes the planning, choosing strategies and tactics, negotiation implementation, outcome evaluation, possibly renegotiation and finally the potential of reaching a final agreement. Parameters affecting the negotiation process were identified and classified to negotiator specific, company-specific, product-specific, negotiation requirements parameters and market sector parameters. Various negotiation strategies and tactics were identified. Metrics to evaluate to outcomes of the process were identified and classified to: meeting objectives, resources used, future relationship with other negotiating party and company image. Finally, a model is constructed based on the above to represents the details and dynamics of the negotiation process in the B2B trade sector in the Gaza Strip.
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