ارسل ملاحظاتك

ارسل ملاحظاتك لنا







الرئيسية > Evaluating the Implementation...>الوصف

Evaluating the Implementation of Strategic Management Practices in Egyptian Five Star Hotels: An Exploratory Study

المصدر: المجلة الدولية للتراث والسياحة والضيافة
الناشر: جامعة الفيوم - كلية السياحة والفنادق
المؤلف الرئيسي: El-Said, Osman Ahmed (Author)
مؤلفين آخرين: Elmakkawy, Mohammed Hassan (Co-Author)
المجلد/العدد: مج11, ع2
محكمة: نعم
الدولة: مصر
التاريخ الميلادي: 2017
الصفحات: 35 - 97
ISSN: 2636-4115
رقم MD: 978997
نوع المحتوى: بحوث ومقالات
اللغة: الإنجليزية
قواعد المعلومات: HumanIndex
مواضيع:
مصر | إدارة الفنادق | الإدارة الاستراتيجية | صناعة الفنادق
كلمات المؤلف المفتاحية:
Strategic Management | Strategic Tools | Barriers | Five Star Hotels | Egypt
رابط المحتوى:

الناشر لهذه المادة لم يسمح بإتاحتها.
صورة الغلاف QR قانون
حفظ في:
المستخلص: Proceeding from the challenges and the fierce global competition that have emerged in today’s business environment especially in the hotel industry, it was bound to shed light on the subject of strategic management that can be perceived as an issue of great importance for the management of profit and non-profit organizations equally. On the other side, five-star hotels play crucial role in supporting the tourism industry and the investment in Egypt. Therefore, current study aimed at exploring the scope of application of strategic management practices in five-star hotels in Egypt. Simple random sampling technique was employed to select the sample from the target population and accordingly 48 five-star hotels were surveyed from Sharm El- Sheikh, Cairo and Hurghada cities. The results of the study showed that most of the five-star hotels in Egypt apply the principles of strategic management in its different stages. The results also showed that external barriers have the greatest negative impact on the implementation process, in contrast to internal barriers that have limited impact. The results also showed that most of the strategic management tools are applied in surveyed hotels. Finally, the results have proved that hotel chains are more in line with strategic management principles and more widely used for strategic management tools than independent hotels.
ISSN: 2636-4115

عناصر مشابهة


© 2024 المنظومة. جميع الحقوق محفوظة.