The Role of Reliability and Tangibility in Increasing the Competitiveness of Commercial Banks in Algeria: Case Study at Commercial Banks in Algeria
| المصدر: | مجلة العلوم الاقتصادية والتسيير والعلوم التجارية |
|---|---|
| الناشر: | جامعة محمد بوضياف المسيلة - كلية العلوم الاقتصادية والتجارية وعلوم التسيير |
| المؤلف الرئيسي: | Houssameddine, Abdelhafid (Author) |
| مؤلفين آخرين: | Boubaya, Hacene (Co-Author) |
| المجلد/العدد: | مج13, ع2 |
| محكمة: | نعم |
| الدولة: |
الجزائر |
| التاريخ الميلادي: |
2020
|
| الصفحات: | 51 - 60 |
| ISSN: |
1112 - 8984 |
| رقم MD: | 1105596 |
| نوع المحتوى: | بحوث ومقالات |
| اللغة: | الإنجليزية |
| قواعد المعلومات: | EcoLink |
| مواضيع: | |
| كلمات المؤلف المفتاحية: |
Reliability | Tangibility | Customers | Competitiveness
|
| رابط المحتوى: |
الناشر لهذه المادة لم يسمح بإتاحتها. |
| المستخلص: |
The aim of this study is to emphasize the important role of the reliability and tangibility dimension, which are considered to be one of the most important dimensions of the quality of the banking service in terms of impact and increase of competitiveness in Algerian commercial banks, by caring for the customer who is the most important and dynamic element in commercial banks, We tested reliability and tangibility by doing two hypothesis tests based on a questionnaire that was answered by 128 customers in several banks located in Algeria. Finally, we found that reliability, tangibility has a positive impact on the competitiveness of Algerian commercial banks. |
|---|---|
| ISSN: |
1112 - 8984 |
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