يجب تسجيل الدخول أولا
The Impact of Consumer Need for Uniqueness Personality Trait on New Product Adoption Behavior
| المصدر: | المجلة العلمية للاقتصاد والتجارة |
|---|---|
| الناشر: | جامعة عين شمس - كلية التجارة |
| المؤلف الرئيسي: | Ramadan, Rana Nour El-Deen Mohamed (Author) |
| مؤلفين آخرين: | El-Meniawy, Aisha Moustafa (Advisor) |
| المجلد/العدد: | ع1 |
| محكمة: | نعم |
| الدولة: |
مصر |
| التاريخ الميلادي: |
2021
|
| الشهر: | إبريل |
| الصفحات: | 609 - 630 |
| ISSN: |
2636-2562 |
| رقم MD: | 1150786 |
| نوع المحتوى: | بحوث ومقالات |
| اللغة: | الإنجليزية |
| قواعد المعلومات: | EcoLink |
| مواضيع: | |
| كلمات المؤلف المفتاحية: |
Trait Theory | Personality Traits | Need for Uniqueness Theory | Need for Uniqueness Personality Trait | Creative Choice Counter Conformity | Unpopular Choice Counter Conformity | Avoidance of Similarity | New Product Adoption Behavior | Innovation Adoption | Young Adults
|
| رابط المحتوى: |
عدد مرات التحميل
6
| LEADER | 01763nam a22002297a 4500 | ||
|---|---|---|---|
| 001 | 1893900 | ||
| 041 | |a eng | ||
| 044 | |b مصر | ||
| 100 | |9 616935 |a Ramadan, Rana Nour El-Deen Mohamed |e Author | ||
| 245 | |a The Impact of Consumer Need for Uniqueness Personality Trait on New Product Adoption Behavior | ||
| 260 | |b جامعة عين شمس - كلية التجارة |c 2021 |g إبريل | ||
| 300 | |a 609 - 630 | ||
| 336 | |a بحوث ومقالات |b Article | ||
| 520 | |b This research study contributes to the limited literature of consumer need for uniqueness trait by demonstrating its significant role in innovation adoption behavior. Data were collected from young adults. Total number of participants were (400) undergraduate students. The results of this study reveal that creative choice counter conformity, unpopular choice counter conformity in addition to avoidance of similarity play a significant role in innovation adoption behavior. | ||
| 653 | |a الثقافة الاستهلاكية |a رضا العملاء |a الذات الشخصية |a الاتجاهات السلوكية | ||
| 692 | |b Trait Theory |b Personality Traits |b Need for Uniqueness Theory |b Need for Uniqueness Personality Trait |b Creative Choice Counter Conformity |b Unpopular Choice Counter Conformity |b Avoidance of Similarity |b New Product Adoption Behavior |b Innovation Adoption |b Young Adults | ||
| 700 | |a El-Meniawy, Aisha Moustafa |e Advisor |9 576491 | ||
| 773 | |4 الاقتصاد |6 Economics |c 039 |e Scientific Journal for Economic & Commerce |f Al-Maġallah Al-ʿilmiyyah Lil-Iqtiṣād Wal Tiğārah |l 001 |m ع1 |o 0527 |s المجلة العلمية للاقتصاد والتجارة |v 051 |x 2636-2562 | ||
| 856 | |u 0527-051-001-039.pdf | ||
| 930 | |d y |p y |q n | ||
| 995 | |a EcoLink | ||
| 999 | |c 1150786 |d 1150786 | ||
عناصر مشابهة
-
New Product Adoption Behavior: The Role of Innate Consumer Innovativeness and Perceived Newness
بواسطة: Ramadan, Rana Nour El-Deen Mohamed منشور: (2021) -
Theoretical Study on Advertising Deception and its Impact on Consumers
بواسطة: Nessah, Imene منشور: (2024) -
Consumer Misbehavior in Jordan: The Impact of Situational Factors and Personality Traits
بواسطة: المغربي، عمر داوود خليل منشور: (2019) -
The Influence of Personality Traits on Consumer Revenge
بواسطة: سلامة، خالد وليد أحمد منشور: (2019) -
The Impact of E-Service Quality’s Dimensions on Consumer Attitudes: Empirical Study
بواسطة: Akkarene, Rim منشور: (2020)
