المستخلص: |
COVID-19 pandemic has been spreading exponentially, Since March 2020. Infecting millions of people and halting economic activity around the globe. The pandemic has severly impacted small and medium businesses deteriorating their activities and making them financially vulnerable, struggling to survive. This paper is dedicated to the covid-19 crises and its impact in entrepreneurship particularly on firm’s activities, we investigate the impact of the COVID-19 pandemic on SME’s, and their response during the recent economic crisis initiated by this pandemic, and we took the Chinese firms as example. Our purpose is to present and discuss cases related to the issued above and make it beneficial to researchers and students as well. The case study concluded by proving that innovation strategy to crisis management was the solution for many firms across the world including the Chinese firms.
|