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|a eng
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044 |
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|b مصر
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100 |
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|9 343242
|a Zaki, Rana Magdy Refaat
|e Author
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245 |
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|a The Role of Religiosity in Influencing Islamic Apparel Purchase Intention
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260 |
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|b جامعة عين شمس - كلية التجارة
|c 2022
|g يوليو
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300 |
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|a 1361 - 1382
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336 |
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|a بحوث ومقالات
|b Article
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520 |
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|b The aim of this paper is to investigate the relationship between Religiosity (REL), subjective norms (SNs), attitude (ATT) and perceived behavioral control (PBC) in predicting intention to purchase Islamic apparel in Egypt. The data were collected through a survey. To find the factors that affect purchase intentions of Muslim Egyptian female consumers regarding purchase intention of Islamic partial least squares (PLS) path modeling has been used in the research. The results indicates that TBP construct, i.e. (ATT) has a positive significant influence over purchase intention of Islamic apparel. However, Both SN and PBC did not have positive significant influence over purchase intention of Islamic apparel. Moreover, it was found that Religiosity (REL) has a significant positive effect on attitude, subjective norms, and purchase intention of Islamic apparel in Egypt.
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653 |
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|a الشريعة الإسلامي
|a السلوك الشرائي
|a الملابس الإسلامية
|a سياسات التسويق
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692 |
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|b Theory of Planned Behavior
|b Purchase Intention
|b Religiosity
|b Islamic Apparel
|b Egypt
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700 |
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|9 576173
|a Kheir El Din, Amr
|e Co-Author
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700 |
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|a El-Seidi, Reham Ibrahim Ahmed
|e Co-Author
|9 481723
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773 |
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|4 الاقتصاد
|4 الإدارة
|6 Economics
|6 Management
|c 070
|e Scientific Journal for Economic & Commerce
|f Al-Maġallah Al-ʿilmiyyah Lil-Iqtiṣād Wal Tiğārah
|l 002
|m ع2
|o 0527
|s المجلة العلمية للاقتصاد والتجارة
|v 052
|x 2636-2562
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856 |
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|u 0527-052-002-070.pdf
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930 |
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|d y
|p y
|q n
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|a EcoLink
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|c 1373283
|d 1373283
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