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The relationship between marketization and informalization in modern English : a research paper in linguistics /

المصدر: مجلة كلية الآداب
الناشر: جامعة بنها - كلية الآداب
المؤلف الرئيسي: Elqassaby, Huda K. (Author)
المؤلف الرئيسي (الإنجليزية): El Qassaby, Huda K
المجلد/العدد: ع27, ج2
محكمة: نعم
الدولة: مصر
التاريخ الميلادي: 2012
الشهر: يناير
الصفحات: 1 - 34
ISSN: 1687-2525
رقم MD: 688558
نوع المحتوى: بحوث ومقالات
اللغة: الإنجليزية
قواعد المعلومات: AraBase
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المستخلص: The current paper examines new forms of English that have appeared in modern texts as a direct result of the technological revolution and change of social identity. These new forms of texts reflect these changing social relations and construct new identities. English as a world language plays a vital role to cope with the requirements of what is called postmodern conditions in such a rapidly changing world which has become a small global village. Actually, modern English has become rather informal to gratify the needs of people who live in the age of speed, in which the concept of 'time' is a crucial one. Now English seems likely to benefit from the creation of the new genres related to the new communication media and international marketization. It has become clear that technology blurred the boundaries among individuals and nations, not only geographical boundaries, but also political, economic and cultural. The major theme of the current thesis focuses on English as a world language. English as the language of globalization spreads widely and in its way to prevail and enter the world linguistic repertoire. The paper also highlights the hyperdization between 'informalization' and 'marketization' in modern English that has its impact on many genres of public language. The papers investigates and explains different examples of this process in various contexts

ISSN: 1687-2525