المستخلص: |
Tourism competition among countries has become more tangible than ever, and many countries are seeking to improve their competitiveness in the tourism field to attract many tourists and achieve the tourism revenue required to support the national economy. There is no doubt that the Arab countries have been affected by past and current events, as the tourism sector is responsive to security, political, economic, social and cultural changes. Egyptian and Tunisian tourism was affected by the political, social, cultural and security events that hit the two countries, which led to the decline of tourism activity. On the other way, we find that Turkish tourism is the biggest beneficiary of the deterioration of the tourism market in Egypt, Tunisia and the Arab area as a whole, Turkey achieved high growth rates in tourism activity and has been able to reach an advanced position in the world tourism market, which contributed to the support of the Turkish national economy. Therefore, both Egypt and Tunisia should develop new tourism marketing methods and take advantage of the tourism potentials of the two countries to return the rates of tourism growth as it was and to seek economic, social, political and security stability. The Arab Republic of Egypt should also work to train the current tourist workers to reach the required international levels, Egypt should develop methods to make the public aware know the importance of tourism to the national economy. With attention to the infrastructure that affects the tourist areas as well as the transport section, and to work on replacing imports with local components and seeking to maximize the tourism revenue.
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