The Role of Technological and Marketing Capabilities in Achieving Innovation Ambidexterity: Analytical Study of the Opinions of a Sample Administrative Managers in the Private Banks in the Middle Euphrates Cities
| المصدر: | مجلة القادسية للعلوم الإدارية والاقتصادية |
|---|---|
| الناشر: | جامعة القادسية - كلية الادارة والاقتصاد |
| المؤلف الرئيسي: | Radhee, Jawad Mohsen (Author) |
| مؤلفين آخرين: | Atiyah, Zeman Sabeeh (Co-Author) |
| المجلد/العدد: | مج23, ع1 |
| محكمة: | نعم |
| الدولة: |
العراق |
| التاريخ الميلادي: |
2021
|
| الصفحات: | 1 - 15 |
| ISSN: |
1816-9171 |
| رقم MD: | 1234835 |
| نوع المحتوى: | بحوث ومقالات |
| اللغة: | الإنجليزية |
| قواعد المعلومات: | EcoLink |
| مواضيع: | |
| كلمات المؤلف المفتاحية: |
Technological Capabilities | Marketing Capabilities | Innovation Ambidexterity
|
| رابط المحتوى: |
الناشر لهذه المادة لم يسمح بإتاحتها. |
| LEADER | 01997nam a22002297a 4500 | ||
|---|---|---|---|
| 001 | 1983633 | ||
| 041 | |a eng | ||
| 044 | |b العراق | ||
| 100 | |a Radhee, Jawad Mohsen |e Author |9 659553 | ||
| 245 | |a The Role of Technological and Marketing Capabilities in Achieving Innovation Ambidexterity: |b Analytical Study of the Opinions of a Sample Administrative Managers in the Private Banks in the Middle Euphrates Cities | ||
| 260 | |b جامعة القادسية - كلية الادارة والاقتصاد |c 2021 | ||
| 300 | |a 1 - 15 | ||
| 336 | |a بحوث ومقالات |b Article | ||
| 520 | |b This study cheeks the impact of technological and marketing capabilities in their dimensions (market-sensing capability, brand management capability and customer relationship management capability) on the innovation ambidexterity in its dimensions (Innovation Exploratory and Innovation Exploitative). The study's sample includes (121) managers from private banks in (Diwaniyah, Babil, Najaf, Holy Karbala, and Muthanna). The study depends in collecting data and information on the analytical description method, and the questionnaire. The study concludes that there is a significant impact relationship for technological and marketing capabilities in the dimensions of innovation ambidexterity. | ||
| 653 | |a التسويق الإلكتروني |a القيادات الإدارية |a الإبداع الإداري |a البنوك الخاصة |a العراق | ||
| 692 | |b Technological Capabilities |b Marketing Capabilities |b Innovation Ambidexterity | ||
| 700 | |9 659554 |a Atiyah, Zeman Sabeeh |e Co-Author | ||
| 773 | |4 الاقتصاد |6 Economics |c 001 |e Al-Qadisiyah Journal for Administrative & Economic Sciences |f Maǧallaẗ al-qādisiyyaẗ li-l-ʻulūm al-idāriyyaẗ wa-al-iqtiṣādiyyaẗ |l 001 |m مج23, ع1 |o 0478 |s مجلة القادسية للعلوم الإدارية والاقتصادية |v 023 |x 1816-9171 | ||
| 856 | |u 0478-023-001-001.pdf | ||
| 930 | |d n |p y |q n | ||
| 995 | |a EcoLink | ||
| 999 | |c 1234835 |d 1234835 | ||
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