The Role Innovation Ambidexterity in Achieving Sustainable Competitive Advantage: Analytical Study of a Sample of Administrative Leaders at the University of Al-Qadisiyah
| المصدر: | مجلة القادسية للعلوم الإدارية والاقتصادية |
|---|---|
| الناشر: | جامعة القادسية - كلية الادارة والاقتصاد |
| المؤلف الرئيسي: | Hadi, Bushra Habib (Author) |
| المجلد/العدد: | مج24, ع3 |
| محكمة: | نعم |
| الدولة: |
العراق |
| التاريخ الميلادي: |
2022
|
| الصفحات: | 122 - 140 |
| ISSN: |
1816-9171 |
| رقم MD: | 1338727 |
| نوع المحتوى: | بحوث ومقالات |
| اللغة: | الإنجليزية |
| قواعد المعلومات: | EcoLink |
| مواضيع: | |
| كلمات المؤلف المفتاحية: |
Innovation Ambidexterity | Sustainable Competitive Advantage
|
| رابط المحتوى: |
الناشر لهذه المادة لم يسمح بإتاحتها. |
| المستخلص: |
The current research seeks to determine the role of innovation ingenuity as an independent variable across its dimensions (exploratory creativity, exploitative creativity) in the sustainable competitive advantage with its dimensions (quality, flexible products for service, delivery, flexible volume, cost, environment) for a sample of (72) administrative leaders at the University of Al-Qadisiyah research community and for the purpose of achieving the goal of the research, a questionnaire was adopted to collect data related to the research variables, and the results were reached using the statistical program such as (SPSS.V.25) and the (Amos.V.25) program to analyze the data to reach conclusions, the most prominent of which was the existence of a relationship Correlation and influence between innovation prowess and sustainable competitive advantage based on the conclusions reached, and a set of recommendations were presented. |
|---|---|
| ISSN: |
1816-9171 |
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