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|a eng
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| 044 |
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|b الجزائر
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|9 670331
|a Zaida, Wassila
|e Author
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| 245 |
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|a The Greenwashing:
|b When the Green Argument is Nothing but a Disguise: Case Study Greenwashing of Dairy Products in Asian and African Countries
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|b القطب الجامعي بالقليعة - مدرسة الدراسات العليا التجارية
|c 2021
|g يونيو
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| 300 |
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|a 241 - 259
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|a بحوث ومقالات
|b Article
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|b Greenwashing is the founded solution to human and ecologic damages caused by the irrational consumption trend adopted all over the world those last few years. Each product or service business are promising us a healthier and ecological engaged way of consumption when buying their products and that they all are green and concerned in environment protection. But what is it really hidden behind all those promises? When selling dairy products, the marketing campaigns launched in Asian and African countries have succeeded in associating the consumption of those product to solid bones and good health. However, many recent researches proved that its effects on human health aren’t that good. Moreover, a huge part of those researches showed negative impact of cattle breeds on climate and environment as well. This following article reports, in a concise way, those researches results making us see dairy products without their green disguise. Thus, some recommendations are announced in order to turn their consumption in a less toxic way for both human health and environment.
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|a التنمية المستدامة
|a الزراعة البيولوجية
|a منتجات الألبان
|a الدول الآسيوية
|a الدول الأفريقية
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| 692 |
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|b Greenwashing
|b Sustainable Development
|b Dairy Products
|b Biological Agriculture
|b Consumption Trend
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| 773 |
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|4 الاقتصاد
|6 Economics
|c 014
|e Business Sciences Review
|l 999
|m مج20, عدد خاص
|o 2132
|s مجلة العلوم التجارية
|v 020
|x 1112-3818
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| 856 |
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|u 2132-020-999-014.pdf
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| 930 |
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|d y
|p y
|q n
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| 995 |
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|a EcoLink
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| 999 |
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|c 1257267
|d 1257267
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