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|3 10.33704/1748-007-002-069
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|a eng
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044 |
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|b الجزائر
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100 |
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|9 549187
|a Azkak, Tarik
|e Author
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245 |
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|a Sources of Product Innovation in Algerian Pastry SMEs:
|b An Exploratory Study
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260 |
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|b جامعة طاهري محمد، بشار - كلية العلوم الاقتصادية والعلوم التجارية وعلوم التسيير
|c 2021
|g أوت
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300 |
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|a 1175 - 1187
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336 |
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|a بحوث ومقالات
|b Article
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520 |
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|b This article aims to identify and understand the sources of product innovation in SMEs operating in the pastry industry in Algeria. To do this, a qualitative and exploratory study was conducted on a sample of pastry SMEs operating in Bejaia province, through semistructured interviews, addressed in particular to pastry managers and owners. The thematic analysis of interviews reveals that the pastry chef is the only element on which pastry industry ensures a certain level of product innovation, which allows small pastries to differentiate themselves from competition. However, pastry chefs resort to many innovation sources in order to be creative, such as Internet, benchmarking, traveling, internships and media.
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653 |
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|a المؤسسات الاقتصادية
|a الإبداع الإداري
|a الصناعات الغذائية
|a الجزائر
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692 |
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|b Product Innovation
|b SMEs
|b Exploratory Study
|b Pastry Industry
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773 |
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|4 الاقتصاد
|6 Economics
|c 069
|e A-Bashaer Economic Journal
|f Mağallaẗ al-bašā’ir al-iqtiṣādiyaẗ
|l 002
|m مج7, ع2
|o 1748
|s مجلة البشائر الاقتصادية
|v 007
|x 2437-0932
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700 |
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|9 623513
|a Moussi, Noureddine
|e Co-Author
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856 |
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|u 1748-007-002-069.pdf
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|d y
|p y
|q n
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995 |
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|a EcoLink
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999 |
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|c 1163326
|d 1163326
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