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علاقة إدارة الموارد البشرية بمؤشرات أداء شركات السياحة في فترة ما بعد جائحة الكورونا

العنوان المترجم: The Relationship of Human Resources Management to Tourism Company Performance Indicators in The Post-Corona Pandemic Period
المصدر: المجلة الدولية للتراث والسياحة والضيافة
الناشر: جامعة الفيوم - كلية السياحة والفنادق
المؤلف الرئيسي: النشار، ريم فاروق (مؤلف)
المجلد/العدد: مج15, ع3
محكمة: نعم
الدولة: مصر
التاريخ الميلادي: 2021
الشهر: ديسمبر
الصفحات: 173 - 194
DOI: 10.21608/jihtha.2021.280441
ISSN: 2636-4115
رقم MD: 1392642
نوع المحتوى: بحوث ومقالات
اللغة: العربية
قواعد المعلومات: HumanIndex
مواضيع:
كلمات المؤلف المفتاحية:
إدارة الموارد البشرية | الأداء | رأس المال البشري | شركات السياحة | جائحة كورونا
رابط المحتوى:
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المستخلص: The purpose of the study is to investigate the influence of Human Capital (HC) on travel agencies in Alexandria (Business Performance (BP), through examining the managers’ perceptions regarding significance and potential use of HC indicators to leverage travel agencies. The study was considered as a causality study, it investigated the effect of independent variables: Learning and Education, Experience and Expertise, and Innovation & Creation on dependent variable i.e. BP. The study surveyed the managers working at the tourism sector through travel agencies. To approach the aim of the study, practical data were used in the empirical analysis collected from 118 managers out of 150 managers, by means of a questionnaire. Several statistical techniques are used. The results of the study indicated a positive significant Impact of HC on travel agencies BP. Through having a stronger HC within agencies, the managers can manage and leverage the present HC to achieve further performance improvement in the future. The results also indicated that the managers in were almost similar in their preference of the Innovation & creation, followed by Experience & expertise. Such results suggest that there is a need to adopt a more comprehensive approach to manage all the three types of HC together. However, the Innovation & creation indicators are the most important indicators to distinguish the agencies from one another, followed by experience & expertise, while still they have a lot of work to improve Learning and Education.

ISSN: 2636-4115